Moet Hennessy to grow grapes in China.
French wine and spirits maker Moet Hennessy aims to produce a super-premium red wine at the foot of the Himalayan mountains in southern China.
Moet-Hennessy has signed a deal with VATS, a major wine and spirits dealer in China to develop 30 hectares of vineyards in the mountainous region of Yunnan, at the foot of snow-capped Mount Meili in Deqin. Located at 2,400 metres altitude, the vineyard is expected to be producing main varietals used in Bordeaux red wine blends like Cabernet sauvignon, Merlot and Cabernet franc grapes.
The combination of soil, sunshine and climate make it ideal for the type of grapes to make robust, Bordeaux-style wine that should be ready in three to four years, Moet Hennessy Chief Executive Christophe Navarre said.
This is Moet Hennessy’s third investment in China in five years following its acquisition of Chinese white-spirits brand Wenjun in 2007, and an investment last year to produce a premium sparkling wine in Ningxia. The joint venture will be called Moet Hennessy Shangri-La (Deqin) Winery Co Ltd.
Photo: Janis Miglavs, Flikr