Millesima Offers Bordeaux ‘En Primeur’ Direct to Hong Kong
Millesima Enters the Hong Kong Wine Market.
Millesima, a fine wine merchant company based in Bordeaux has launched a dedicated Hong Kong site to offer Bordeaux En Primeur wine direct to consumer.
Millesima was founded by Patrick Bernard in 1983 and is Europe’s leading fine wine merchant. They are one of the top five buyers of “Grands Crus Classés” in the world and offers an extensive range of Grands Crus Classés wine from Bordeaux from all vintages in the past 15 years. They offer an amazing range of over 2.5 million bottles of wine in their cellars and their wine list includes not only the Cru Classés and Cru Bourgeois from Bordeaux but also wines from the best estates in the Rhône, Burgundy, Alsace and Champagne region.
The Hong Kong website is geared up to launch their up coming 2009 vintage en primeur wine direct to consumer. This is exciting news for wine connoisseurs and investors as Bordeaux en primeur wine have traditionally been offered exclusively to trade members and difficult for those without the right connection to buy.
As the interest in Grand Crus from Bordeaux wine heats up in this part of the world, Millesima is concentrating its efforts to offer en primeur to the more sophisticated Hong Kong wine market.
Millesima has been a wine merchant of Bordeaux wine for over 20 years and served more than 57,000 satisfied customers across 99 countries. Their commitment and knowledge of the range of top Bordeaux wine is recognised by the international wine press and members of the trade.
How Millesima is different from other wine merchants is that they buy their wine exclusively, direct from the producing estate (no middleman) and then the bottles or barrels are kept in only one of two cellars, the Chateaux’s own cellar or Millesima’s two hundred year-old cellars. Patrick Bernard and his team taste the wines several times a year to ensure all wines selected are in excellent condition and meet Millesima’s quality standards. Millesima’s cellar guarantees optimum conditions for storing wines and should you ever be in Bordeaux, be sure to call on the cellar for a tour.
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